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Greatest Minds in Partnerships

Get advice from the greatest minds in partnerships and learn how to effectively create, structure, and build a partner program that scales revenue.
From First Contact to Lasting Partnership: Why Partner Nurturing Matters
6
min read

From First Contact to Lasting Partnership: Why Partner Nurturing Matters

How can SaaS companies build and sustain high-performing partnerships? Andreas Krause, Senior Partner Manager at Hygraph, covers key strategies for establishing trust, tailoring engagement based on partner types, and leveraging data to drive partner success. Andreas also highlights the importance of aligning partnerships with broader business strategies for long-term growth.
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Partner Success Spotlight: CoMantis x Kiflo

A spotlight article on the success of Kiflo's partner, CoMantis
Referral partners
Scale

How Reveal Plans to Develop a Thriving Partner Program

How Reveal is creating and developing a thriving partner program.
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Launch
Recruit
Scale

How Box Built and Scaled Their Partner Program

In this Greatest Minds in Partnerships Article, you will discover how Dan O’Leary from Box scaled their partner programs.
Launch
Onboard
Recruit
Scale

How Crossbeam Built Their Booming Tech Partner Program

Chris Samila, Crossbeam’s VP of Partnerships, explains how they built and grew their prosperous tech partner program.
Engage
Referral partners
Reseller partners
Scale

How FreshBooks' Partner Program Doubled Their Customer Base

How FreshBooks Doubled Their Customer Base with Their Partner Program
Affiliate partners
Engage
Launch
Referral partners
Reseller partners

How CloudTalk Designed a Multi-Tier Partner Program

Find out how CloudTalk designed and built their Multi-Tier Partner Program. Get the best Partner Program advice from Kristýna Cardova.
Affiliate partners
Engage
Launch
Referral partners

How Vidyard Reinvented Their Partner Program for Success

Ashleigh Gray, Vidyard’s VP of Strategic Partnerships, shares her advice and experience gained from reinventing Vidyard's partner program.
Engage
Launch
Track

How Zapier Designed and Scaled Their Partner Program

Discover how Zapier designed and scaled their Integration Partner Program and get advice from Zapier's Head of Global Partnerships & Channels, Cody Jones.
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Scale
Track

How Freshworks Creates Their GTM Strategy for Tech Partners

Get an inside, exclusive look into Freshworks’s thriving tech partner program and learn how to create and execute a GTM strategy for tech partners.
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Onboard
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How monday.com Built Their Partner Program for 3x YOY Growth

Get an inside, exclusive look into monday.com’s thriving partner program and learn how to grow one of your own.
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